Creating a name and brand identity for a location allows you to both capture the essence of that location’s history, as well as influence its future. A name and identity were created for this apartment complex in Melbourne’s south-east, coming together in marketing and sales collateral.
Adshel Australia / New Zealand
In early 2008 we embarked on a strategic
partnership with Adshel which saw us rebranding this market-leading
media organisation across Australia and New Zealand.
This partnership now extends into developing the brand and its communications, as well as providing advertising and media solutions.
TANK was approached to devise an international branding program for
La Trobe University with a core aim to revitalise the La Trobe University brand in both the Australian and overseas markets.
Developing a brand strategy and a competitive brand idea saw us work across the entire spectrum of brand communications. At its core was a brave new direction, ‘Infinite Possibilities’, visualised and verbalised to offer a powerful positioning for the University.
Adshel Australia / New Zealand
One of the major pieces of communications Adshel has with its clients is that with city councils. As part of the broader re-branding of this organisation, we redesigned the face of their corporate / council communications, beginning with the key piece of marketing collateral for city councils – this was in the form of a brochure wrapped in a poster.
A long-term partnership with VENCORP has seen us provide corporate communication and strategic brand development work for this energy-sector leader.